Gelato Studio’s creative process combines digital technologies with a passion for vintage aesthetics. Sharing research with independent artisans such as the last tinsmith in Palermo or a family of chair caners, and engages in friendly discussions about the feasibility of the projects in the workshops of working-class neighborhoods, with a carpenter, a blacksmith, an upholsterer, a ceramicist… Without ever losing sight of the goal of achieving formally free creation, he navigates between virtual design and ancestral or semi-industrial know-how, gradually refining forms and material assemblies.
The result is objects with dynamic silhouettes, sometimes enhanced by bold colors. Not taking oneself too seriously without lapsing into gimmickry, experimenting with freedom: this stance allows Gelato Studio to propose an optimistic and resolutely contemporary art of living, while giving the impression of timeless familiarity.
The designs assert themselves as an avant-garde, capable of transforming our daily lives without sacrificing conviviality.
